Privacy Policy

Privacy Policy — MAYAA BEAUTY

Last updated: June 2026

MAYAA BEAUTY ("we", "us", "our"), operated by DKSERVICES ENTERPRISES LLC (30 N Gould St, Ste R, Sheridan, WY 82801, USA — EIN: 38-4380538), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit mayaa-beauty.com ("the Website") or place an order.

By using our Website, you consent to the practices described in this Privacy Policy.

  1. Information We Collect

Information you provide directly: — Name (first and last) — Email address — Shipping and billing address — Phone number (if provided) — Payment information (processed securely by our payment processor — we do not store your card details) — Any information you include in communications with our customer service team

Information collected automatically: — IP address — Browser type and version — Device type and operating system — Pages visited, time spent on pages, and navigation patterns — Referring website or source — Cookies and similar tracking technologies (see Section 6)

  1. How We Use Your Information

We use the information we collect to: — Process and fulfill your orders, including shipping and payment — Send order confirmations, shipping updates, and tracking information — Respond to your customer service inquiries — Improve our Website, products, and customer experience — Send promotional emails and marketing communications (only with your consent — you can unsubscribe at any time) — Detect and prevent fraud — Comply with legal obligations — Display targeted advertisements on third-party platforms (Meta, Google)

  1. How We Share Your Information

We do not sell your personal information. We may share your information with the following categories of third parties, solely for the purposes described above:

— Payment processors: Shopify Payments, PayPal, Stripe — to securely process your transactions — Shipping carriers: USPS, UPS, or equivalent — to deliver your orders — Email marketing: Klaviyo — to send transactional and promotional emails (with your consent) — Analytics: Google Analytics, Microsoft Clarity — to understand Website usage and improve our services — Advertising: Meta (Facebook/Instagram Pixel), Google Ads — to serve relevant advertisements — E-commerce platform: Shopify — which hosts our Website and processes orders

We may also disclose your information if required by law, legal process, or government request, or to protect the rights, property, or safety of MAYAA BEAUTY, our customers, or others.

  1. Your Rights

All customers have the right to: — Access the personal information we hold about you — Request correction of inaccurate information — Request deletion of your personal information — Opt out of marketing emails at any time (via the unsubscribe link in any email) — Opt out of targeted advertising

California residents (CCPA/CPRA): You have additional rights under the California Consumer Privacy Act, including the right to know what personal information is collected, the right to delete, the right to opt out of the sale or sharing of personal information, and the right to non-discrimination for exercising your rights. To exercise these rights, contact us at contact@mayaa-beauty.com.

Virginia, Colorado, Connecticut, Utah, and other state residents: If you reside in a state with consumer privacy legislation, you may have similar rights. Contact us to exercise them.

We will respond to all privacy-related requests within 30 days.

  1. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including: — Order and transaction data: retained for 5 years for accounting, tax, and legal compliance purposes — Customer service communications: retained for 3 years — Marketing preferences: retained until you unsubscribe or request deletion — Website analytics data: retained for 26 months

  1. Cookies & Tracking Technologies

Our Website uses cookies and similar technologies to enhance your browsing experience, analyze Website traffic, and serve targeted advertisements.

Essential cookies: Required for the Website to function (cart, checkout, session). Cannot be disabled.

Analytics cookies: Help us understand how visitors use our Website (Google Analytics, Microsoft Clarity). Can be disabled via your browser settings.

Advertising cookies: Used to serve relevant ads on Meta (Facebook/Instagram) and Google based on your browsing behavior. Can be opted out via our cookie banner or your browser settings.

You can manage your cookie preferences at any time by clicking "Manage Preferences" on our cookie consent banner or by adjusting your browser settings. Disabling certain cookies may affect your experience on the Website.

If you visit our Website with the Global Privacy Control (GPC) opt-out signal enabled, we will treat this as a request to opt out of the sharing of personal information for targeted advertising purposes.

  1. Data Security

We implement industry-standard security measures to protect your personal information, including: — SSL/TLS encryption on all pages — PCI-compliant payment processing — Restricted access to personal data on a need-to-know basis — Regular security monitoring

While we take reasonable steps to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

  1. Children's Privacy

Our Website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately and we will delete it.

  1. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to review the privacy policies of any third-party sites you visit.

  1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes take effect immediately upon posting on the Website. Your continued use of the Website after changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this page periodically.

  1. Contact Us

For any questions or requests regarding your personal information or this Privacy Policy: Email: contact@mayaa-beauty.com Legal entity: DKSERVICES ENTERPRISES LLC Address: 30 N Gould St, Ste R, Sheridan, WY 82801, USA